Nudenue: Skincare for Everyone

A New Chapter in Ten Spa’s Story

Every brand has a moment where its philosophy becomes something tangible–for Ten Spa, that moment was Nudenue. Born from decades of experience in wellness and advanced aesthetics, Nudenue represents a return to purity, honesty, and the kind of skincare that smells like what it’s made of—pure, natural ingredients, not fragrance.

On the tenth floor of the historic Fort Garry Hotel, Ten Spa has always been a place where modern science and ancient ritual meet in perfect harmony. It’s where the Turkish Hamam’s age-old wisdom meets with the precision of advanced technologies in aesthetics. With Nudenue, that philosophy extends beyond the treatment room—into the homes and hands of those who believe skincare should be natural, accessible and effective.

The name Nudenue—literally meaning “naked nude”—captures the essence of its purpose. Each formula is stripped down to what truly matters: pure, effective ingredients that work. The result is a collection designed to restore your skin to its natural, most balanced, optimal state.

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The Symbolism of the Nudenue logo

The Nudenue logo draws from ancient Egyptian symbolism—specifically, the lunar headdress of Thoth, the god of wisdom. The design is elegantly simple: a full moon cradled within a crescent.

The crescent represents transformation, the purposeful evolution we experience through self-care. The full moon symbolizes clarity and radiance—that state of balance when the skin functions at its best and your complexion reflects what you feel inside: calm, confident, and at ease in your own skin.

Born From Ten Spa’s Philosophy

From its inception, Ten Spa has stood for balance: between luxury and wellness, between old-world tradition and modern innovation. When we created Nudenue, we wanted that same harmony to infuse every bottle and formula.

We asked ourselves: What if skincare could embody everything we love about Ten Spa—its honesty, its care, its ritual—and bring that into people’s everyday lives?

Nudenue was the answer.

At Ten Spa, we’ve spent years treating thousands of faces, learning what truly works for real skin. We’ve seen trends come and go, ingredients trend and fall, and we’ve learned that consistency, purity, and mindfulness always win. So we stripped skincare down to its essentials—creating something honest, inclusive, and effortlessly effective.

Every Nudenue product is aloe-based, soothing even the most sensitive or post-treatment skin. Each formula is designed not to mask, but to meet your skin where it's at—today and tomorrow, morning and night, and through every season.


Guided by Expertise: The Vision

Behind every great idea is someone who understands both the science and the intention of it. For Ten Spa, that person is Elena Zinchenko, our Director of Operations and a cornerstone of the spa’s evolution.

Drawing on decades of experience working with high-quality skincare brands, pharmaceutical laboratories, and formulators across Canada, Elena and her team approached the creation of Nudenue as a true labor of love. Her goal was simple yet ambitious—to design products that are as safe as they are effective, and flexible enough to adapt to our unique and ever-changing Manitoba climate.

By combining her extensive knowledge of advanced skincare with the real-world feedback of Ten Spa’s clients, Elena helped bridge the gap between professional treatments and everyday skincare. The result is a line that reflects both science and nature—clean, customizable, and centered around Aloe Vera, nature’s most soothing and universally compatible ingredient.

Nudenue is not just another skincare collection; it’s a culmination of Ten Spa’s commitment to integrity, balance, and genuine care for the skin.

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The Core Philosophy: Pure. Adaptable. Restorative.

At its core, Nudenue is guided by three simple words:

  • Pure – Gentle, non-toxic, and free from unnecessary additives. Every ingredient serves a purpose.

  • Adaptable – Designed to work with your skin’s natural cycle, not against it.
    Restorative – Focused on building long-term resilience, hydration, and renewal.


Each product has been thoughtfully created to blend and adapt with the others, allowing for customized routines that evolve as your skin does. Mix a moisturizer with toner for lighter hydration in summer, or combine an oil with cream for overnight restoration in winter. Skincare, like life, should be flexible and intuitive.



Vision and Mission: Democratizing Skincare

The vision for Nudenue is simple yet radical:
To democratize skincare by making high-quality, effective, and sustainable products a necessity for all—not a privilege.

Our mission is to empower individuals to take control of their skin health through authentic, transparent, and sustainable formulations. We want skincare to feel like self-care, not self-indulgence. Something you do because you deserve it, not because it’s trending on Tik Tok.

At Ten Spa, we’ve always believed that wellness should be inclusive, not elitist. Nudenue carries that ethos forward—offering formulations that deliver real results for every skin type, tone, and stage of life.



The Values We Stand By

Every drop of Nudenue reflects the core values that have defined Ten Spa since its inception:

  • Quality: We hold ourselves to the highest standards of safety and performance.

  • Efficacy: Every formula is results-driven and tested for efficacy.

  • Sustainability: From eco-conscious packaging to ethical ingredient sourcing, we aim for a smaller footprint and a greater impact.

  • Authenticity: No exaggerated claims, no hidden ingredients—just honesty and integrity.

  • Inclusivity: Skincare designed for every skin, every day, everywhere.

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Our Laboratory Partnership: Science Meets Integrity

To bring Nudenue to life, we partnered with one of North America’s leading clean-beauty laboratories—renowned for over three decades of expertise in premium, sustainable skincare.

This collaboration wasn’t just about chemistry. It was about a shared purpose.
The lab’s guiding principles—innovation, passion, integrity—mirror our own. Together, we crafted formulas that meet the highest standards of safety, sustainability, and efficacy.

Our partner lab operates under the strictest certifications and global standards:

  • ISO 9001 Certified – For world-class quality assurance.

  • GMP Certified (Health Canada) – Ensuring safe and compliant production.

  • FDA Registered Facility – Meeting U.S. safety standards.

  • COSMOS Organic (Ecocert) – Verified organic and sustainable practices.

  • Cosmébio Member – Upholding ethical and environmental commitments beyond industry norms.

This foundation ensures that every product bearing the Nudenue name delivers more than promises—it delivers results you can see and feel.


The Nudenue Product Line

Nudenue’s debut collection is a curated suite of essentials designed to restore the skin’s balance and vitality. Each formula is aloe-based, soothing, and safe for even the most delicate skin. Together, they form a complete system of hydration, restoration, and radiance.

1. Aloe Leaf Cleanser

A gentle, multi-purpose cleanser for face, body, and hair.
Key ingredients: Aloe Vera, Olive Oil, Coconut Oil, Arginine.
Benefits: Removes impurities without stripping moisture, preserving the skin’s natural barrier and hydration. Ideal for all skin and hair types.

2. pH Balance Toner

Hydrating and soothing, this toner resets the skin’s natural balance after cleansing.
Key ingredients: Aloe Vera, Licorice Root, Rooibos, White Willow Bark.
Benefits: Calms irritation, refines texture, and prepares the skin for optimal absorption.

3. Vital C Serum

A high-performance, brightening serum powered by stabilized Vitamin C.
Key ingredients: Ascorbyl Glucoside (Vitamin C), Hyaluronic Acid, Baobab, Lotus Flower, Acmella Oleracea.
Benefits: Boosts radiance, improves elasticity, and protects against environmental stressors. Perfect for daily use—even post-treatment.

4. Bright Eye Cream

Designed to revive and illuminate tired eyes.
Key ingredients: Hydrolyzed Rice Protein, Acmella Oleracea, Beech Bud Extract.
Benefits: Reduces puffiness, softens fine lines, and brightens dark circles.

5. Ultra Lift Cream

An intensive, anti-aging moisturizer with deep replenishing power.
Key ingredients: Shea Butter, Beech Bud Extract, Withania Root, Vitamin E.
Benefits: Strengthens elasticity, improves firmness, and shields against blue-light damage.

6. Daily Dew Cream

A calming, everyday moisturizer for all skin types.
Key ingredients: Hawthorn, Aloe Vera, Vitamin F, Inulin.
Benefits: Soothes sensitivity, reduces redness, and reinforces the skin barrier.

7. Miracle Mask

A rich, hydrating mask for deep replenishment.
Key ingredients: Aloe Vera, Hyaluronic Acid, Kigelia Extract.
Benefits: Plumps, smooths, and restores an instant, radiant glow.

Together, these seven products form a holistic system—adaptable, intuitive, and harmonious.

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Featured Hero: Vital C Serum

If there’s one product that encapsulates Nudenue’s ethos, it’s the Vital C Serum.

It’s powerful yet gentle, clinically smart yet intuitively simple.
Formulated with stabilized Vitamin C (ascorbyl glucoside), it delivers all the brightening and anti-aging benefits of Vitamin C—without the irritation often associated with traditional forms.

What makes it special:
It works on multiple levels—brightening dull complexions, improving elasticity, and shielding the skin from pollution and free radicals. Paired with hyaluronic acid, baobab extract, and lotus flower, the result is skin that feels alive, hydrated, and luminous.

It’s also the perfect post-treatment companion—ideal for use after facials, microdermabrasion, or laser therapies at Ten Spa. Its formulation supports barrier recovery, amplifying results while calming the skin.


Connection to Ten Spa: From Ritual to Routine

For years, Ten Spa has been a sanctuary for renewal—a place where people rediscover themselves through care. But even the most rejuvenating experience must end when you step out the door. With Nudenue, that experience doesn’t have to end when you leave Ten Spa.

Each product extends the ritual of Ten Spa into your daily routine. It bridges the serene luxury of the Hamam and the clinical precision of modern skincare. It’s what happens when tradition and technology meet in a single drop.

By creating our own line, we gained control over every ingredient, every source, every process.
From ethical ingredient selection to recyclable packaging, Nudenue embodies Ten Spa’s full-circle philosophy: what’s good for your skin should also be good for the planet.

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Sustainability as a Standard

Sustainability isn’t an afterthought—it’s a foundation.
From production to packaging, Nudenue operates with environmental consciousness woven into every step. Our bottles are recyclable, our formulas are biodegradable, and our production is guided by Health Canada and Ecocert standards.

We believe true beauty doesn’t come at the earth’s expense. By choosing sustainable practices and long-term partners who share that belief, we aim to make responsible skincare not just an option—but the norm.


Why “Skincare for Everyone” Matters

Inclusivity in skincare isn’t just about shade ranges or marketing imagery—it’s about accessibility and authenticity.

Nudenue was created for everyone: for the person who knows every ingredient by heart, and for the one just beginning their skincare journey.
For young, breakout-prone skin and mature, sensitive skin alike. For all genders, all tones, all textures.

Because healthy, radiant skin isn’t a privilege–it’s a right. And when you strip away the noise of the beauty industry—the trends, the buzzwords, the filters—you’re left with what really matters: care.

From Ten Spa to the World

Developed within the ethos of Ten Spa’s excellence, Nudenue carries the same DNA that has made our spa a destination for over two decades. Our clients have always trusted us to curate the best—now, we’re proud to create it ourselves.

Nudenue is the natural evolution of everything Ten Spa stands for: results without compromise, luxury without pretense, and care without excess.

Nudenue offers restraint. In a market of over-promises, it offers truth.
It is skincare stripped bare—pure, effective, and profoundly Ten.


The New Era of Self-Care

Nudenue marks more than the birth of a skincare line—it’s the beginning of a new movement within Ten Spa. A return to what skincare was always meant to be: nurturing, grounding, and real.

Our goal isn’t to change who you are. It’s to help you feel more like yourself.
To give you the tools to meet your skin where it is—every single day—with products that honour the rhythms of nature and the intelligence of science.

Because self-care isn’t selfish. It’s sustainable.
And at Ten Spa, that’s something we’ll never compromise.

Nudenue. Skincare for Everyone.

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